Wild Spirit Co.

Wild Spirit Co. is a boutique creative copywriting and sales copywriting agency that fist-bumps with clever start-ups, small businesses and established businesses searching for words that woo and copy that converts.

Appointments available on request North Sydney, NSW 2060


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Hey, I’m Cass!

I write words that woo and copy that converts. 

In addition to being a pro-level hot chocolate drinker, I specialise in extracting your one-of-a-kind brilliance and weaving it into sweetly strategic wordy arrows laced with persuasive power and shot ever so lovingly straight into your target market’s heart.

Balancing consumer psychology and neuromarketing strategy with creative copywriting and storytelling techniques, I help businesses tell their story and explain their offerings with irresistible originality.

Web copywriting
Digital content copywriting
Sales page copywriting


“Cass is a genius. I was nearly in tears (the good kind) reading through my copy. I literally could not have hoped for anything better. It is crazy she managed to understand and convey my whole life’s purpose/work in such a short time.”

Zoe Strawbridge

Lighter With Less

"I choose to work with Cass because she has such an amazing understanding of how to connect and evoke emotion in people through the written word. With her sales copy, I made a 400% return on investment in the first seven days. "

Kaylene Langford

StartUp Creative

"Cass understood my business so well that it almost feels as though she was a co-founder of A Mystical Life. She helped elevate my brand to another level and share my vision with words that were so authentic and aligned with who I am and what I offer."

Annie Mand

A Mystical Life

"This was the first time I had worked with a copywriter so I was a little nervous ... But Cass absolutely nailed it! She totally understood my business and my target audience. I couldn't be any happier and I am so excited to share the copy with my tribe."

Brianna Kiely

27 Design Street

Psst. Your darling website just emailed me its wish list.

At the very top was ‘personality-packed copy that’ll charm the skinny jeans off my target market’.

Wanna make its day and give your web copy the wordy makeover it deserves?